Selling the idea: in detail the mechanics of the plan and will paint, ideal for a company that sells photographic equipment and photographic supplies

in the rough. mechanics are very simple. : Take a photographer, Pretty girl, do photo shoot, where the protagonist - a girl's face. Next is the layout that says - ' I love you, darling! '. Font psevdorukopisny - for example, Bettina. If there is megadizayner, then let him write on the tablet pen by hand, tool - the brush.

Next photo is cut into squares of 1x1 m. All this is printed on foil and glued to a pre- fabricated hollow cubes made ​​of plastic ( metal frame of the dural tightly closed opaque leksanom ). You can make two such identical pictures and paste chunks from two opposite sides of the cube.

Rent in the city center area or park. For 5-6 hours, it is better for three days. From 10 to 16-17. You can pick up and other times, it all depends on how high the sun will stand by the end of the work. On the morning of the construction area beleaguer tape, three to five colleagues in orange overalls distilled onlookers.

Then, during the day a truck drives up these cubes. Two or three workers begin to gather this construction. gradually. And do not bring them dice in a row, but as a horrible. Of course, that. puzzle size 10h20m can not help but draw attention. Especially when the upper blocks will be laid with the help of a crane.

Gradually, in the eyes of onlookers grows panels. It grows piece - then came a piece of a person 's shoulder. That drove Crane. Arrived with a group of TV (you can just simulate the arrival of TV), rode a bus out of it dumped a group of tourists who selflessly click this panel for half an hour and then dump. Small mobs you can do as far as building panels though the whole day.

By the end of the day, the pace accelerated clowns, full of people, but at a respectful distance - crane after all, men in hard hats. Finally, fit the last 6 blocks ( 2x3 ) top right. And there fucking sponsor logos. For example Sony or Canon. Maybe Fujitsu.

People stupidly laughs: fuck us again and diverges. After a day or two panels may disassemble. Not bad prosochetat appearance of pictures and wedding day - it is really that there will be couples who want to shoot at the time points of interest.

Benefits?.

- Conversations for a month, spread by word of mouth.
- Scenes on TV, radio - it is possible for free.
- Entries in blogs, the dissemination of information about the event on the Internet. If you make a good photo session and merge its bloggers, you can get a lot of reviews.
- Minor viruses: in the course of clowning nasnimali clips on your phone. The most funny moments merge bloggers and entertainment websites.

Budget?.

No more boring than distributing flyers around the city with two sad girls in each district of the city.
- Blocks of plastic with photo printing, crane - all this can be done in one firm for outdoor stands.
- 5-100 promoters, most of which involved at least 1 hour.

Ready to paint for hours, and the mechanics of the budget in detail. If there are willing to make this campaign to life in your city.